Director Paul Lazarus was interviewed by The Independent Critic:

“It’s a changing world everyday. Water gets bigger and bigger as a topic. It’s not under a rock now. I still think it’s a large distance before the broader population will understand all that’s going on with water. I’d like to think that the more people see this movie the more that will understand. That’s why we want millions to see it not thousands. In order to get that, we’re working very hard.”